Masterclass series

Highlights from the International Seminar held in the winter semester 2009-2010

Dr. Luiz Moutinho Professor of Marketing University of Glasgow U.K. (second from the right) after his lecturing with theme
"The Marketing Performance Rhyme: From Profit Pools, Future-Value Premiums and Predictive Dashboards to Share of Need Models and Stakeholder-Value Driven Metrics"


 Dr. Jan Eklof Professor of Economic Statistics, Stockholm School of Economics, Sweden, (second from left) after his lecturing with theme:
“Evaluation of firms and the  brand names in econimic crisis period”



Mr. Jim Savage  (second from right) after his lecturing with theme:

"Developing a Sustainable HR Strategy in Alignment with Business Objectives in a New Economic Model”




In the hall of the Chamber of Industry of Piraeus  held on Wednesday 21.4.2010 the semester's meeting of the Postgraduate Studies in  INTERNATIONAL BUSINESS MANAGEMENT of TEI Piraeus under the Master Class Series on:
"The business in times of crisis and the role of Higher Education"
The conference was participated  by senior executives such as Mr. Gregory Antoniadis, chairman of the Association of Advertisers Association and Director of Communications at Unilever Hellas, N. Karageorgiou President of the Greek Association of Industries branded products and president of Alpha 3, I Xirogiannopoulos the Commercial Manager of Sunlight S.A., Ms. Gelina Koukoumeli, Marketing Manager of E.I . Papadopoulos S.A, Mr. A. Antoniou, Vice President of TEI Piraeus with special speaker Dr. G. Kassimatis, President of the Chamber, coordinator of the panel were Mr. S. Tryfonas, Professor and Manager  of  Key Accounts Sales of Nestle Hellas.